Shaw Services Inc Local Search Report

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Shaw Services lands #1 for 6 of the 17 keywords tested. That is 80 out of 220 searches! When putting together a list of keywords for testing we used the Google Keyword Planner and targeted searches in Corinth, Copper Canyon and Lake Dallas. Search location was set for Corinth.

 

The population in Corinth is about 21,000 and there are not many plumbers competing for those searches. On the searches marked in red Shaw Services is no where to be found.

Here is the complete ranking report

 

Problems Found

Shaw Services needs to verify their Google My Business listing and include the state code, “TX”, in the title tag of their landing page.

Another issue is they are getting back links from a link directory that is violating Googles Quality Guidelines.

 

Summary

Shaw Services has good visibility on 6 of the 17 keywords tested. That is 80 of 220 searches per month. A #1 listing for those remaining 140 searches could generate over 50 more calls per month. (that’s based on estimating #1 gets 40% of the clicks).

If you would like to explore how to accomplish this then give me a call or contact me.

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